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Thursday, September 25, 2014

CALM Act finally went into effect today banning loud TV commercials

CALM Act finally went into effect today banning loud TV commercials

"....
Detailed on the loud commercials and CALM act page within the FCC’s Encyclopedia, today marks the first day that the Commercial Advertisement Loudness Mitigation (CALM) Act went into effect after being passed during mid-December of 2011. This new federal law forces television stations, cable operators and satellite TV providers to make sure television commercials are broadcast at the same volume level as the regular programming during that time slot. If these companies are utilizing the ATSC A/85 RP set of methods to control audio volume, television watchers shouldn’t have to fumble for the remote’s mute button to silence an overly loud commercial...."


Comment: Has anyone noted quieter commercials? Nope. 

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